Baseball Winter Meetings Underway in San Diego

PRESS RELEASE – Approximately 4,500 baseball executives from more than 200 professional teams, media from around the world and hundreds of exhibitors and job seekers will converge on San Diego for the 2019 Baseball Winter Meetings™ at the Hilton San Diego Bayfront and the San Diego Convention Center from Dec. 8-12.

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Grass Installation Marks Major Milestone in Kannapolis Ballpark Project

On Friday, crews laid the final rolls of sod transforming the Kannapolis Sports and Entertainment Venue (SEV) from a construction zone into a green oasis where the Kannapolis Cannon Ballers (Single-A, South Atlantic League) will play their first game on April 16, 2020.  Read press release here.

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Connecticut Tigers Become Norwich Sea Unicorns

During a public unveiling event at a local middle school, the Connecticut Tigers (Single-A, New York-Penn League) revealed that the team will now be known as the Norwich Sea Unicorns.  Read more from Benjamin Hill here.  Read more from Chris Creamer here.

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Fort Myers Miracle Become Mighty Mussels

After 28 seasons as the Fort Myers Miracle (Single-A, Florida State League), the team has been rebranded as the Fort Myers Mighty Mussels.  The new team name was unveiled to the public during a ballpark news conference Tuesday morning, alongside a logo set featuring the titular brawny bivalves in a variety of athletic poses.  Read more from Benjamin Hill here.  Read more from Chris Creamer here.

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Prospect League Announces Five-Year Partnership with Under Armour

PRESS RELEASE – The Prospect League today announced it has entered into a new five-year (2020-2024) agreement with international brand Under Armour as its official on-field uniform. All Under Armour apparel, uniforms, and other related merchandise will be supplied by Kollege Town Sports, a Madison, Wisconsin-based corporation. Kollege Town Sports will also initiate two separate online stores for each team, which is a significant first.

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Filed under Branding & Marketing, Merchandising, Sponsorships & Advertising

Navigators Unveil New Logos

PRESS RELEASE – Preparations for the 2020 season of North Shore Navigators baseball are well underway. On Monday, co-owner Derek January unveiled the team’s new logos, ticket information and some other pertinent details for the 13th straight summer of collegiate baseball at Lynn’s historic Fraser Field.

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Filed under Branding & Marketing, Merchandising