Category Archives: Branding & Marketing

Team Lodi Begins Search for Nickname

Wine Country Baseball LogoGreat West League Secondary LogoPRESS RELEASE – Wine Country Baseball in Lodi, California announced today they have begun the search for a team nickname for the 2016 season. Continue reading

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Nuts Host ‘What Could Have Been’ Night Saturday

Modesto Nuts LogoOn Saturday, July 18, the Modesto Nuts (Single-A, California League) will don Modesto Dusters uniforms, as the club celebrates “What Could Have Been Night” after 10 years of going nuts.  Read more here.

Modesto Nuts Twitter photo.

Modesto Nuts Twitter photo.

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More TODAY Show Love for Biscuits, Fans Wednesday Morning (VIDEO)

Montgomery Biscuits Secondary LogoPRESS RELEASE – The Montgomery Biscuits received a shout out from the Today Show this week and the regional interest has peaked. It has been confirmed that the Today Show will again feature the Biscuits tomorrow morning between the 8-9 am segment of the Today Show. Continue reading

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Filed under Branding & Marketing, Conference & Events

Pickles Ballpark Renovations, Logo, Unis and Mascot Coming Soon

Portland Pickles LogoPRESS RELEASE – The Portland Pickles are a work in process, and the next step calls for some major work at Walker Stadium in Lents. The Pickles are one of six baseball teams — three to be named — in the college wood-bat Great West League, which plans to begin a 60-game season on June 3, 2016. Continue reading

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Filed under Branding & Marketing, Design & Construction, Stadium Issues

Hartford Yard Goats Unveil Branding

Hartford Yard Goats LogoThe Hartford Yard Goats (Double-A, Eastern League) unveiled their visual identity Wednesday at a press conference at the XL Center and the team acknowledged Hartford’s “rich sports history” with the colors that pay homage to the city’s former NHL franchise.  Read more and watch unveiling here.

Hartford Yard Goats Caps, Yard Goats Facebook photo.

Hartford Yard Goats Caps, Yard Goats Facebook photo.

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Filed under Branding & Marketing, Merchandising

Yucatan Lions Snare Alamo Rent A Car as Ballpark Naming Rights Sponsor

Yucatan Lions LogoPRESS RELEASE – The Yucatan Lions baseball team recently unveiled the newly renamed Kukulcan Alamo Park to a sold-out event at the 2015 Mexican Baseball League All-Star Game. This is the first time the stadium, nicknamed the “cathedral of baseball,” has changed its name. Continue reading

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Filed under Branding & Marketing, Sponsorships & Advertising, Stadium Issues

Three Local Breweries Collaborate to Produce Special Craft Beer ‘Buffalo Brewers Series’

Buffalo Bisons New Primary LogoPRESS RELEASE – Three great local breweries with one goal: introducing more beer drinkers to the great craft beers that are flowing in Buffalo these days. And in the process, the “Buffalo Brewers Series” might just be history in the making for Big Ditch Brewing Company, Community Beer Works and Resurgence Brewing. Continue reading

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Filed under Branding & Marketing, Food & Beverage