Category Archives: Branding & Marketing

Barbanegras to Debut Saturday

As a team participating in MiLB’s Copa initiative, the Bradenton Marauders will play as the Bradenton Barbanegras for four games this season, starting Saturday night against the Tampa Tarpons.  Bradenton’s proximity to the Floridian Gulf Coast makes the region ripe with centuries-old stories of conquistadors and other seafaring explorers.  To better connect the region’s maritime history to its robust, large Hispanic community, the Babanegras (“Black Beards”) moniker came to light.  Read more and see uniforms here.

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Filed under Branding & Marketing, Promotions & Entertainment

City, Slammers Secure Ballpark Naming Rights Partner

The home of the Joliet Slammers (Independent Professional, Frontier League) in Joliet (IL) is reportedly getting a new name.  According to a source, the ballpark will be known as DuPage Medical Group Field at Route 66 Stadium.  An official announcement is expected soon.  Read more here.

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Filed under Branding & Marketing, Sponsorships & Advertising

Rockers Open New Park, Mascot Gets a Name

The High Point Rockers (Independent Professional, Atlantic League) held their inaugural home opener on Thursday, May 2, at the new BB&T Point in front of a reported crowd of 5,000.  Read more here.  View photo gallery here.

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Filed under Ballpark Visits, Branding & Marketing, Design & Construction, Fun & Atmosphere, Stadium Issues

Vote May Not Be Necessary for New Boise Ballpark, Broncos Unveil Inaugural Unis

Boise officials might change the way the city would pay for the proposed new main library and sports stadium to avoid putting the projects on the ballot this November.  Boiseans could vote on them anyway.  Read more here.  Meanwhile, the Boise State Broncos baseball team, potential future co-tenants of the new stadium, have unveiled the uniforms they will wear when they return to action in 2020, after a four-decade hiatus.  Read more and watch video here.

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Filed under Branding & Marketing, Design & Construction, Money & Financials, Stadium Issues

Vibes Unveil Uniforms, Mascot

The Rocky Mountain Vibes (Rookie, Pioneer League) have unveiled their inaugural uniforms and mascot named Toasty. Read more here and here.

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Filed under Branding & Marketing, Fun & Atmosphere

UConn Names New Ballpark

The UConn Board of Trustees has approved of naming the new on-campus baseball facility Elliot Ballpark.  The 1,500-seat stadium is scheduled to open in the spring of 2020.  Read more here.

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Filed under Branding & Marketing, Conference & Events, Design & Construction, Stadium Issues

Rockers Close to Naming Mascot, Final Voting Underway

The High Point Rockers (Independent Professional, Atlantic League) have narrowed the list of possible names for the team’s mascot to nine, including Buck, Giddy Up, Hay Hay, Hobby, Thunder, Hutch, Hype, Ribbie and Splinter.  Fans have until Sunday, April 28th at midnight to vote for their favorite.  Click here to vote.  In cased you missed it, the team unveiled their uniforms last month.  Watch news report here.

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Filed under Branding & Marketing