Category Archives: Branding & Marketing

It’s ‘Impact Field’ for Chicago Dogs

The new independent league baseball stadium under construction in Rosemont (IL) will be called Impact Field, after Impact Networking and the Chicago Dogs (Independent Professional, American Association) inked a 12-year naming rights deal.  Read more here.

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Filed under Branding & Marketing, Design & Construction, Sponsorships & Advertising, Stadium Issues

Start-Up Expedition League Announces Hasting (NE) Franchise Details

At a press conference this week, the start-up Expedition League (Summer Collegiate) announced the arrival of its Hastings (NE) franchise.  The team, owned by Bryan Frew, will play at Duncan Field.  The franchise will host the league’s first all-star game.  Possible team names include the Sodbusters, Cranes, Railers and Haymakers.  Read press release hereView ballpark photo gallery here.

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Filed under Branding & Marketing, League & Franchise, Market & Location

Hot Rods Unveil Commemorative 10th Season Logo

PRESS RELEASE – On Tuesday, the Bowling Green Hot Rods unveiled their commemorative 10th Season logo. The 2018 season will mark the tenth season of Hot Rods baseball in Southcentral Kentucky. Continue reading

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Filed under Awards & Recognition, Branding & Marketing

Start-Up Expedition League Announces Nebraska Franchise, Team Naming Contest Underway

The start-up Expedition League (Summer Collegiate), the newest member of the summer collegiate wood bat baseball landscape, has announced the arrival of its Gering/Scottbluff (NE) franchise.  The team, owned by Chuck and Mayra Heeman, will play at the new Oregon Trail Park Stadium, currently under construction in Gering.  Read press release here.  The team name options include the Tumbleweeds, Tornadoes, Crushers or Pioneers.  Fans can vote here.

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Filed under Branding & Marketing, League & Franchise, Market & Location

Name of New Rangers Ballpark: ‘Globe Life Field’

On Thursday, the Rangers announced that the new stadium to be built adjacent to Globe Life Park will be called Globe Life Field after the insurance company extended a naming rights deal with the baseball team.  Read more here.  View HKS renderings here.

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Filed under Branding & Marketing, Sponsorships & Advertising, Stadium Issues

Naming Rights Details Coming Today for Rangers’ New Home

The Texas Rangers’ new $1 billion retractable roof ballpark won’t be ready until 2020, but the team is ready to give it a name.  The team has scheduled a press conference for 11 a.m. Thursday to give out details about the naming rights for the new ballpark.  Read more here.

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Filed under Branding & Marketing, Sponsorships & Advertising, Stadium Issues

Oreo Taco Night Tonight in Fresno

The Fresno Grizzlies (Triple-A, Pacific Coast League) have never looked so sweet — in Oreo Taco uniforms that will be worn on the field Thursday, August 24, for Oreo Taco Night.  Ice cream Oreo tacos will be available for fans, made by Cream Fresno.  Hats an jerseys will be available in the Team Store when gates open at 6:05 pm.  Read more here.

 

 

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Filed under Branding & Marketing, Fun & Atmosphere, Merchandising, Promotions & Entertainment