Category Archives: Branding & Marketing

‘Toyota Field’ is Name of New Trash Pandas Ballpark

The new home of the Rocket City Trash Pandas (Double-A, Southern League) will be known as Toyota Field after a partnership agreement was reached between team ownership group Ballcorps LLC, the city of Madison and Toyota Motor Manufacturing Alabama. Read more here.  Read press release here.

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Filed under Branding & Marketing, Design & Construction, Stadium Issues

Tigers Name Finalists for New Team Name

PRESS RELEASE – The Connecticut Tigers have taken the next step towards a new identity and announce the finalists for their new hometown name. The team now asks for fan input on the five finalist names. Fans can vote on their favorite by visiting cttigers.com. through Friday, October 18th. The new name will then be unveiled in November.

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P-Nats Now FredNats

In case you missed the announcement, the Potomac Nationals (aka P-Nats) (Single-A, Carolina League) will now be known as the Fredericksburg Nationals (aka FredNats).  The team is relocating to a new ballpark in Fredericksburg (VA) in time for the 2020 season.  Read more here.

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Hot Rods to Host 2020 Midwest League All-Star Game

PRESS RELEASE – The Bowling Green Hot Rods, Class-A affiliate of the Tampa Bay Rays, are excited to announce the 56th Annual 2020 Midwest League All-Star Game, presented by Med Center Health, and Home Run Derby will be hosted at Bowling Green Ballpark. All-Star festivities will begin on Saturday, June 20th culminating in the Midwest League All-Star Game on June 23rd, 2020.

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Filed under Branding & Marketing, Conference & Events

New Western Association Announces Henderson Hoo

PRESS RELEASE – The Western Association of Professional Baseball Clubs (“WAPB”) is proud to announce that it has accepted an application for membership to place a charter franchise in Henderson, Nevada.
The franchise will be known as the Henderson Hoo, which will begin play in 2020 as part of the planned inaugural season.

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Filed under Branding & Marketing, League & Franchise, Market & Location

Naming Rights Contract for Routine Field Not Signed, Lawsuit Filed

The company for which Routine Field is named is suing the developer of that Franklin baseball park, claiming it is using its name and logo without approval.  Franklin-based baseball apparel company Routine Baseball LLC says it approved a nonbinding letter of intent to sign a naming rights contract with Ballpark Commons LLC, which operates the stadium.  Read more here.  View ballpark photos here.

 

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Filed under Branding & Marketing, Lease & Contracts, Sponsorships & Advertising