Category Archives: Sponsorships & Advertising

Naming Rights Contract for Routine Field Not Signed, Lawsuit Filed

The company for which Routine Field is named is suing the developer of that Franklin baseball park, claiming it is using its name and logo without approval.  Franklin-based baseball apparel company Routine Baseball LLC says it approved a nonbinding letter of intent to sign a naming rights contract with Ballpark Commons LLC, which operates the stadium.  Read more here.  View ballpark photos here.

 

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Filed under Branding & Marketing, Lease & Contracts, Sponsorships & Advertising

Sounds Ballpark Gets New Name

The ballpark where the Nashville Sounds (Triple-A, Pacific Coast League) play will be renamed First Horizon Park, the name of the parent company of First Tennessee Bank. Read more here.

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River Cats Ballpark Gets New Name

After two decades as Raley Field, the home of the Sacramento River Cats (Triple-A, Pacific Coast League), will have a new name.  Starting next season, the ballpark will be known as Sutter Health Park.  Read more and watch news report here.

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Renovations, New Name Coming to Purple Aces Ballpark

Charles H. Braun Stadium, home of the University of Evansville Purple Aces baseball team for 20 years, is set to receive a major facelift and a new name.  Read more here.

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Filed under Amenities & Features, Branding & Marketing, Design & Construction, Sponsorships & Advertising, Stadium Issues

Joliet Council to Vote on New Stadium Naming Rights Deal

The Joliet City Council Stadium Committee voted 3-0 Monday to advance a new stadium naming rights agreement to the full council for a vote Tuesday.  The stadium will be renamed DuPage Medical Group Field.  The agreement will reportedly produce more revenue than a previous agreement with Silver Cross Hospital.  Read more here.

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Ballpark Naming Rights Controversy in Joliet

The amount of money the city of Joliet (IL) gets from the naming rights agreement with DuPage Medical Group for the city-owned baseball stadium, home of the Joliet Slammers (Independent Professional, Frontier League), has not been disclosed, even to City Council members.   City officials and council members also are concerned that the new DuPage Medical Group Field name does not take into account the Joliet Route 66 Stadium name given to the stadium by ordinance in 2017.  Read more here.

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Pickles In First-Ever Cannabidiol Sponsorship

In case you missed it, the Portland Pickles (Summer Collegiate, West Coast League) announced last week the first-ever Cannabidiol (CBD) sponsorship deal in baseball, when it inked a two-year partnership with Lazarus Naturals, a CBD brand headquartered in Portland (OR).  CBD is a compound that is part of the cannabis plant that is minus the THC compound that is known to get individuals intoxicated.  Read more here.

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