The Kannapolis Cannon Ballers (Single-A, Carolina League) have announced a 10-year partnership with Atrium Health that includes naming the city’s new, state-of-the-art baseball stadium, Atrium Health Ballpark. Read more here.
Tag Archives: Kannapolis Cannon Ballers
New Cannon Ballers Ballpark Gets a Name
‘Boomer’ Takes Flight with Cannon Ballers
PRESS RELEASE – For months Cabarrus County residents have welcomed a big-headed, mustachioed daredevil into their hearts, businesses, and homes without even knowing his name. That changed today when the Kannapolis Cannon Ballers announced their mascot’s name: Boomer.
Filed under Branding & Marketing
Cannon Ballers & Kinetic Link Up to Enhance Fan Experience
PRESS RELEASE – With the opening of the Kannapolis Sports and Entertainment Venue less than 100 days away, the team revealed a Founding Partnership with Kinetic by Windstream that includes wireless internet access for all fans attending games and other events. As part of the alliance, the 6,000-square foot premium hospitality space on the suite level will be known as the Kinetic Club.
Cannon Ballers Merchandise Selling Fast, Learn More About the History and Development Behind the New Brand
Merchandise for the former Kannapolis Intimidators (Single-A, South Atlantic League) is flying off the shelves. Due to overwhelming demand, the “Kannapolis Cannon Ballers” downtown retail store will remain open for the foreseeable future inside the former 46 Restaurant. Read more here. Read about the branding “home run” here. For those interested in learning more about the origins of the name and development of the brand by Dan Simon of Studio Simon, watch the video below (Dan is featured at the 14:37 mark):
Filed under Branding & Marketing, Merchandising
It’s the ‘Kannapolis Cannon Ballers’
PRESS RELEASE – In a nod to the historical significance of Kannapolis as a mill town whose history is tightly woven with America’s Pastime, the community gathered Wednesday to celebrate the team’s new identity. The event’s location at the Historic Gem Theater celebrated the old, while its continuation outside along the West Avenue Streetscape also lauded the new.
Filed under Uncategorized