The Hartford Yard Goats (Double-A, Eastern League) unveiled their visual identity Wednesday at a press conference at the XL Center and the team acknowledged Hartford’s “rich sports history” with the colors that pay homage to the city’s former NHL franchise. Read more and watch unveiling here.
Category Archives: Merchandising
For the first time in the team’s 16-year history, the Bend Elks (Summer Collegiate, West Coast League) are under new management. But other than a few changes like Vinnie the Elk replacing Homer as the team’s new mascot and a new moose-inspired cap logo, it’s expected to be business as usual for the franchise. Read more here.
PRESS RELEASE – Minor League Baseball today announced its list of Top 25 teams in licensed merchandise sales for 2014, with the combined totals of all 160 teams setting a Minor League Baseball record with more than $60.3 million in retail sales. Continue reading
PRESS RELEASE – The Albuquerque Isotopes, known for being progressive and innovative with uniform designs over the years, have introduced a new alternate logo, which will be featured on a brand new special jersey to be worn during Friday home games. Continue reading
PRESS RELEASE – Rex owners, Brian Dorsett, Bruce Rosselli, Kevin Hoolehan, Ray Kepner, Bob Brown and John Newton, proudly opened their new REX Headquarters’ doors, along with Terre Haute Mayor, Duke Bennett and Terre Haute Chamber of Commerce President, David Haynes, on Thursday, December 16, 2014. Continue reading
The Milwaukee Brewers’ canine marketing juggernaut continues, as “Hank the Ballpark Pup” played Santa at a Wisconsin Humane Society event Thursday. In addition to other merchandise, the formerly stray pooch even has his own Christmas ornament — free with the purchase of a pair of Holiday 4-Pack ticket packages. Read more and watch video here. Watch another video report here.
So, you couldn’t make it out to the Baseball Winter Meetings in San Diego (CA)? MiLB.com reporter Benjamin Hill provides us all with a virtual tour of the annual Trade Show, where over 200 vendors peddle their wares to industry buyers. Read more and watch video report here.