Tag Archives: Plan B. Branding

Brandiose Talks Brandiose

Brandiose LogoJason Klein and Casey White from sports branding company Brandiose recently appeared on ESPN 1700 to talk about the company.  Watch the interview below:

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Team Branding at a Crossroads

Studio Simon LogoBrandiose LogoJosh Leventhal from Baseball America takes a look at the trend(s) in baseball team branding, with a particular focus on the competing philosophies of Studio Simon (Dan Simon) and Brandiose, formerly Plan B Branding (Jason Klein and Casey White).  Read more here.

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R-Phils Partnering With Brandiose to Rebrand Franchise

PRESS RELEASE – The Reading Phillies, Double-A affiliate of the Philadelphia Phillies, have announced that the franchise will be undergoing a rebranding process over the next month. With the help of sports marketing firm Brandiose, Reading’s rebranding will pay homage to the legacy of baseball in the city while providing a new identity that fans can rally behind for years to come. Continue reading

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R-Phils, Brandiose Team Up to Help Kids Design Youth-Team Logos

PRESS RELEASE – As a kid, did you ever dream of wearing uniforms like the pros? Jason Klein and Casey White of Brandiose are the guys who design the official logos and uniforms for Major League Baseball teams. The duo will be coming to Reading, PA to give the kids of the Olivet Boys and Girls Club a firsthand look at how baseball logos come to life. Brandiose will also be Continue reading

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Plan B. Branding Now Brandiose

Sports logo design company Plan B. Branding has rebranded itself as Brandiose.  We like the name, but the logo immediately made us think of Barbie or a Disney movie.  That’s not a bad thing — just an interesting observation.  Good luck to them!  Read more here.

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Renaming Plan B. Branding

Sports logo design company Plan B. Branding is going to be rebranded.  Childhood pals/business partners Casey White and Jason Klein from Plan B. have launched a “Renaming the Company Contest” to engage fans in this effort.  Read more here.

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