Tag Archives: Peoples Natural Gas

So, Let’s Talk About Ballpark Naming Rights

As the Double-A Altoona Curve (Eastern League) prepare to formally unveil the team’s ballpark naming rights deal with Peoples Natural Gas, the Altoona Mirror has tried to pin down the possible financial take for the club by talking with industry experts.  We generally agree with the stated six-figure annual payments spread over 10 to 15 years for deals at this level, but ballpark naming rights Continue reading

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Filed under Branding & Marketing, Money & Financials, Sponsorships & Advertising

New Ballpark Naming Rights Partner for Curve?

Blair County Ballpark, home of the Double-A Altoona Curve (Eastern League), will apparently be renamed after Pittsburgh-based Peoples Natural Gas.  An official announcement about the corporate sponsorship is expected on Tuesday,  Jan. 31.  Read more here

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Filed under Branding & Marketing, Sponsorships & Advertising