Tag Archives: Marketing

New Digital Platform Showing Advertising Results

PRESS RELEASE – Midway through the 2010 baseball season, the new digital platform introduced by Minor League Baseball in April continues to produce impressive results for marketers sold on the vast promotional opportunities targeting the sport’s highly desirable, family- oriented audience. Continue reading

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Filed under Amenities & Features, Sponsorships & Advertising

Franchise Marketing in the Era of New Media

As the Internet itself has allowed even the most modest Main Street business owner reach customers around the globe for next to nothing, YouTube and Facebook have unleashed the power of worldwide video marketing on the cheap.  This is particularly true for today’s Main Street ballclubs, which are increasingly exploiting these economical marketing channels with the creativity and fun that we might expect from a high-priced Budweiser Super Bowl ad.  Read more and view videos here.

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Filed under Branding & Marketing, Promotions & Entertainment