Tag Archives: Guaranteed Rate Field

White Sox Unveil ‘The Goose Island’

The Chicago White Sox and Goose Island Beer Company are teaming up to create a special section dubbed “The Goose Island” in the right field bleachers of Guaranteed Rate Field. The new space will include running water fixtures on all four sides to create the “island” of beer and baseball. Read more here.

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Filed under Amenities & Features, Design & Construction, Stadium Issues

White Sox Home Hosts College Football

Chicago White Sox LogoFor the first time ever, the home of the Chicago White Sox hosted a football game, when the Northern Illinois Huskies took on the Toledo Rockets on Wednesday.  Read more and view photos here and here.

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Filed under Conference & Events

U.S. Cellular Paid for Early Exit of Ballpark Naming Rights Deal

us-cellular-field-logoU.S. Cellular reportedly paid $13 million to get out of its baseball field naming rights deal with the Chicago White Sox early, freeing up resources it can use in other markets.  Read more here.

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Filed under Branding & Marketing, Sponsorships & Advertising, Stadium Issues

‘Guaranteed Rate Field’ Signage Goes Up at White Sox Ballpark

Chicago White Sox LogoThe Chicago White Sox on Monday began hoisting the sign for their baseball park’s new name — Guaranteed Rate Field.  Read more here.

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Filed under Branding & Marketing, Sponsorships & Advertising

White Sox Ballpark Gets New Name

Chicago White Sox LogoU.S. Cellular Field, home of the Chicago White Sox, will be called Guaranteed Rate Field beginning November 1. A 13-year deal gives the mortgage lender the naming rights for the team’s ballpark.  Read more here.

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Filed under Branding & Marketing, Sponsorships & Advertising