Category Archives: Branding & Marketing
The UConn Board of Trustees has approved of naming the new on-campus baseball facility Elliot Ballpark. The 1,500-seat stadium is scheduled to open in the spring of 2020. Read more here.
The High Point Rockers (Independent Professional, Atlantic League) have narrowed the list of possible names for the team’s mascot to nine, including Buck, Giddy Up, Hay Hay, Hobby, Thunder, Hutch, Hype, Ribbie and Splinter. Fans have until Sunday, April 28th at midnight to vote for their favorite. Click here to vote. In cased you missed it, the team unveiled their uniforms last month. Watch news report here.
PRESS RELEASE – The Salem Red Sox have “draughted” an alternate appearance for the 2019 season. Beginning May 2, the team will take the field every Thursday as the Salem Beer Mongers in a nod to the growing craft industry.
For the first time since moving to Dodd Stadium in Norwich (CT), the Connecticut Tigers (Single-A, New York-Penn League) are planning to rebrand with a new team name, and they are seeking help from fans to do it. They plan to use the “Norwich” location identifier instead of Connecticut. Read more and enter names submissions here.
The Green Bay Booyah (Summer Collegiate, Northwoods League) unveiled their new flannel-inspired jersey designs and mascot named “Rocky” at the Ashwaubenon Branch Library on Saturday. Read more and watch video here.
— WLUK-TV FOX 11 (@fox11news) April 14, 2019
PRESS RELEASE – The San Jose Giants announced today a three-year naming rights agreement with newly re-branded Excite Credit Union. As of today, fans will be walk through the front gates of Excite Ballpark, Home of the San Jose Giants. The naming rights deal highlights an expanded partnership between the two organizations and ushers in an exciting new era of baseball in San Jose.