PRESS RELEASE – The Salvation Army, in conjunction with the Mississippi Braves, succeeded in breaking a Guinness World Record Saturday at Trustmark Park. Upon entering the gates, fans were given a Salvation Army bell in which they had to ring at least five minutes while doing the “twist” immediately following the game.
A representative from Guinness World Records headquarters in London was at Trustmark Park to record and announce the new record. Officially, 3,404 people participated and set the new world record for The Largest Dance – Twist – While Ringing a Bell. In order to break the record, at least 1,700 people had to participate. That challenge proved to be no problem.
The Salvation Army used this opportunity to raise awareness of its need for more volunteers during the upcoming holiday season. The organization is constantly seeking new volunteers for its annual Red Kettle Campaign. Participants in the world record attempt were able to get a certificate stating they broke the record for $1. All proceeds went to The Salvation Army.
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