During the groundbreaking ceremony for the replacement of PNC Field Monday, it was suggested that a name change could be on the horizon for the Triple-A Scranton/Wilkes-Barre Yankees. While the Yankees name has value, energizing the opening of a fancy new ballpark with a creative new team branding campaign is the correct model. Read more here. Thanks to John Cerone for the Link.
May 1, 2012 · 12:23 pm