PRESS RELEASE – The 25th Season at Coca-Cola Field begins for the Buffalo Bisons on Wednesday, April 11 at 2:05 p.m. against the Scranton/Wilkes-Barre Yankees. When fans enter the ballpark for the first time in 2012, they’ll see many great additions to the ballpark they’ve loved for a quarter of a century.
From an all new Bisons Team Shop on the main concourse level to completely Renovated Luxury Suites on the club level, there have been many exciting changes to Coca-Cola Field. On ballpark menus, the Bisons have continued to put an emphasis on the great local flavors of Western New York with the additions of Sahlen’s Hot Dogs, Charlie the Butcher Roast Beef, Wardynski’s Italian Sausages and Consumer’s Beverages Craft Brews.
Coca-Cola Field Food Line-Up Receives All-Star Local Additions
The Bisons have a strong commitment to the great local foods and beverages that can be found throughout Western New York. Bringing in the flavors that so many fans grew up on was a top priority for the team to further enhance the Bisons Baseball Experience at Coca-Cola Field.
Sahlen’s Hot Dogs
The New “Official Hot Dog of Bisons Games at Coca-Cola Field,” Sahlen’s will now be served throughout the ballpark, including all concession stands and party areas. Sahlen’s has been a Western New York staple and summer tradition for 140 years.
Charlie the Butcher Roast Beef
With a moniker -and a hardhat- that every Western New Yorker knows, Charlie the Butcher has served the best Beef on Weck in Buffalo for almost 90 years. Bisons fan can get the classic Charlie the Butcher beef on weck at Section 103 as well as all party areas in 2012.
Wardynski’s Italian Sausage
Serving Buffalo since 1919, Wardynski’s brings its unmistakable Italian Sausage to Coca-Cola Field concession stands and party areas. Bisons fans will enjoy a delicious recipe that has been passed down for three generations.
Consumer’s Craft Brew Corner
Buffalo’s Beer Store since 1948, Consumer’s Beverages is bringing many of the great craft brews to the all-new Consumer’s Craft Brew Corner this season. Fans can enjoy an evolving selection of seasonal craft brews at Section 122.
ALL NEW fridaynightbash!® Happy Hour featuring Flying Bison Craft Brews
Start your summer weekends off with the ALL NEW Bisons fridaynightbash!® Happy Hour featuring Flying Bison Craft Brews. Starting on Friday, May 4, the Coca-Cola Field gates open at 5:00 p.m. so you can enjoy 14oz. Flying Bison for only $2 as well as great food specials from BW’s Barbeque from 5:00 p.m. – 6:30 p.m.
Be a part of the fun and win great prizes with on-field contests and BisonsTV HD scoreboard trivia. You can watch batting practice, get an autograph from a Bisons player or enjoy some special live entertainment. There’s so much to see and do at the ALL NEW Bisons fridaynightbash!® Happy Hour, featuring Flying Bison Craft Brews.
Shop Bisons at the ALL NEW Bisons Team Shop presented by New Era
If one Bisons gift shop is good, two is better. The Bisons will debut an all new Bisons Team Shop, presented by New Era, located at Section 112 on the first base side of Coca-Cola Field. With 50% more space than the existing Batter’s Box Gift Shop, the Bisons Team Shop will give fans another great option to get outfitted in the latest Bisons gear. The Bisons Team Shop will feature the Herd’s entire catalog of caps, tees and sweatshirts as well as special 25th Season and 25th Annual Triple-A All-Star Game merchandise.
The Bisons Team Shop will be open for all Bisons home games during the 2012 season.
Renovation Project Yields Suite Results
The Bisons have taken luxury to a new level in 2012. The team has invested $50,000 to completely renovate 17 individual rental suites before the start of the year. Each revamped suite received new furniture from Prentice Office Furniture Center to go along with new décor and resigned floor and wall plans. Not only do these items enhance the fan experience, but also create added value whether you’re entertaining clients or celebrating with family. Aside from great baseball, fans can be treated to a number of individual perks with their choice of rental that can include flat screen displays, video gaming systems and visits from team mascots.
For more information on suite rentals, fans can visit Bisons.com or call THE-HERD at (716) 843-4373.
Kids Rule on the ALL NEW Kids Club Sundays
Buster and his buddies take control of the ballpark on Sundays this season. The Bisons have re-launched all Sunday afternoon games in 2012 as Kids Club Sundays. Membership in Buster’s Kids Club is only $10 and comes with two undated flex tickets, giving parents an instant savings. Kids Club members will also receive a customized t-shirt as well as special privileges on all Kids Club Sundays: the ability to participate in on-field games, “express line” to the post game Kids Run the Bases, presented by Tim Hortons and admission to special ‘members only’ parties and player meet and greets.
Kids Club memberships can be purchased online at Bisons.com.
The 25th Season at Coca-Cola Field
Many of the new promotions for the 2012 season will be geared towards celebrating the 25th season of Bisons Baseball at Coca-Cola Field. On April 14th, the anniversary of the first ever game played at Coca-Cola Field, the Bisons will begin a five-part Commemorative Coin Series by giving away the first five-coin pack. Each coin will depict one of the top 25 images that have helped shape Bisons baseball since 1988 (images are to be announced). Additional 25th Season Saturdays include May 19, June 16, July 21 and August 14.
Thursday, June 28, is Youth Jersey Giveaways, presented by AXA Advisors, with the red, white and blue jersey from the 1988 season being handed out. The special 25th season logo will adorn this year’s Cap Giveaway, presented by Canisius College, on June 30th. On August 23rd, the Bisons will welcome back The Earl of Bud for a special appearance for his Bobble Head Giveaway, presented by NAPA Auto Parts. The final fridaynightbash!® of the season on August 24, presented by Seneca Niagara Casino & Hotel, will be a look-back on the 25 seasons of the Bisons popular promotion. The season-long tribute will culminate on Saturday, August 25 for a special 25th Season Celebration with guest appearances, fan prizes, a post game fireworks display and many special surprises.
Fans will be able to get involved with the celebration as online voting for the Bisons “25 Seasons Team” will begin on Opening Day, Wednesday, April 11. The Bisons are also asking fans to submit their favorite ballpark photos from the past 25 years to email@example.com to be showcased on the BisonsTV HD scoreboard.
A complete promotional schedule can be found HERE.