Parnell Named Baseball America’s Minor League Executive of the Year

Todd “Parney” Parnell, vice president and chief operating officer for the Double-A Richmond Flying Squirrels (Eastern League), has been named Baseball America‘s 2011 Minor League Executive of the Year.  Read more here.

PRESS RELEASE – The Flying Squirrels are pleased to announce that Vice President & COO Todd “Parney” Parnell has been named the 2011 Minor League Executive of the Year by Baseball America.Parney will be featured in the upcoming edition of the publication in recognition of the award.

Parney was chosen by Baseball America following the Flying Squirrels’ second season in Richmond, VA. During the 2011 season, the Squirrels saw their average attendance rise, placing second in the Eastern League in both overall and average attendance. During their inaugural season in 2010, the Squirrels led the EL in both attendance categories.

“I am extremely flattered to be recognized by Baseball America,” said Parnell. “This award is definitely representative of an organization-wide effort, and reflects how the diligence of many fine people has brought baseball back to Richmond in a very positive way. I am grateful to accept this honor on behalf of our entire organization, and also the outstanding baseball community in Richmond.”

With Parney’s guidance, the Flying Squirrels have quickly established themselves as community leaders, incorporating programs throughout area schools, while also leading and participating in numerous philanthropic aims.

Baseball America News Editor Josh Leventhal on Parney:

“When asking people around minor league baseball about Parney as a candidate for this award, we received nothing but positive feedback, and for good reason. Parney has helped to quickly build the Richmond Flying Squirrels into one of the premier teams in the minors and a big part of the Richmond community. Parney is the face of the franchise that shares his passion for fun and giving back to the community.

Congratulations to Parney and the entire Flying Squirrels staff on an award well earned.”

Although this honor marks the first individual award bestowed upon Parney by BA, the publication also honored the Altoona Curve with the 2006 Freitas Award as the top Double-A franchise in the country. The club was also awarded the prestigious John H. Johnson’s President’s Trophy that season as the top overall franchise in Minor League Baseball. Parney served as the General Manager of the Curve from 2002-2008. In 2004, the Curve garnered the Larry MacPhail Promotional Award.

Parney joins his good friend and Flying Squirrels’ CEM Chuck Domino as a recipient of this honor. Domino was named the 2003 BA Minor League Executive of the Year while the General Manager of the Reading Phillies.

Quickly recognizable throughout Richmond, Parney will serve as the Grand Marshal for the Dominion Christmas Parade on Saturday, December 3rd.

Season ticket packages are currently available for the 2012 season of Flying Squirrels baseball at The Diamond. For more information or to purchase tickets, log on to

1 Comment

Filed under Awards & Recognition, Personnel & Operations

One response to “Parnell Named Baseball America’s Minor League Executive of the Year

  1. Mark Person

    I am a native Richmonder and saw The Richmond Virginians( Yankees affiliate), R Braves, and now The Flying Squirrels ( San Francisco). These guys are doing a good job and keep the excitement going around here. The double A baseball has been a decent caliber of baseball with much young and hungry talent.

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