Slammers: Launching on the Edge?

The big unveiling of the new branding for the Frontier League’s start-up Joliet Slammers is tonight at the Rialto Square Theatre.  The lucky fans attending the sold out red carpet extravaganza should be in for a real treat, and maybe even a little controversy.  According to GM John Dittrich, the logo is a “little edgy” to capitalize on the prison theme without going too far.  Read more here.  We hope so.  There have been far too many branding yawners out there in the industry over the years.  Stay tuned.

Leave a comment

Filed under Branding & Marketing, Conference & Events

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s