The former Oneonta Tigers received notification today from Minor League Baseball President Pat O’Connor granting permission for the New York-Penn League franchise to move from Oneonta (NY) to Norwich (CT) and Dodd Stadium. The team will be known as the Connecticut Tigers. Read more here.
‘Connecticut Tigers’ a Go for 2010
Filed under Branding & Marketing, League & Franchise, Market & Location
I would have actually liked to have seen some creative new branding or at least a return to the Navigators with an updated logo.
“Weber wants the transition from the Double-A Defenders to the Single-A Tigers to be as seamless as possible — from familiar faces throughout the stadium to trying to keep the same phone numbers.”
Really? So you’re not keeping the name intact so that fans aren’t forced to purchase new merchandise?